Upload Sizes & Resolutions
File size limits and resolution requirements for social media platforms
Video Resolution Standards
| - Resolution Name | Dimensions | Aspect Ratio | Quality Level |
|---|---|---|---|
|
7680×4320 | 16:9 | Ultra High Definition |
|
3840×2160 | 16:9 | Ultra High Definition |
|
2560×1440 | 16:9 | Quad HD |
|
1920×1080 | 16:9 | High Definition |
|
1280×720 | 16:9 | High Definition |
|
720×480 | 4:3/16:9 | Standard Definition |
Platform-Specific Size Limits
| - Content Type | Specifications |
|---|---|
|
Maximum file size: 650MB, Maximum duration: 60 seconds (regular posts), 10 minutes (carousel), Recommended resolution: 1080×1080px (1:1), 1080×1350px (4:5), or 1080×608px (16:9) |
|
Maximum file size: 4GB, Maximum duration: 90 seconds, Recommended resolution: 1080×1920px (9:16) |
|
Maximum file size: 4GB, Maximum duration: 60 seconds per segment, Recommended resolution: 1080×1920px (9:16) |
|
Maximum file size: 650MB (mobile), 3.6GB (web), Duration: 1 minute to 60 minutes, Recommended resolution: 1080×1920px (9:16) |
TikTok
| - Content Type | Specifications |
|---|---|
|
Maximum file size: 500MB (iOS), 2GB (web), Maximum duration: 10 minutes, Recommended resolution: 1080×1920px (9:16) |
YouTube
| - Content Type | Specifications |
|---|---|
|
Maximum file size: 256GB, Maximum duration: 12 hours (verified accounts), Recommended resolutions: 3840×2160px (4K), 2560×1440px (2K), 1920×1080px (Full HD), 1280×720px (HD) |
|
Maximum duration: 60 seconds, Recommended resolution: 1080×1920px (9:16) |
| - Content Type | Specifications |
|---|---|
|
Maximum file size: 10GB, Maximum duration: 240 minutes, Recommended resolution: 1280×720px (HD) |
|
Maximum duration: 20 seconds, Recommended resolution: 1080×1920px (9:16) |
|
Maximum duration: 90 seconds, Recommended resolution: 1080×1920px (9:16) |
Twitter/X
| - Content Type | Specifications |
|---|---|
|
Maximum file size: 2GB, Maximum duration: 140 seconds (standard), 10 minutes (Twitter Blue), Recommended resolution: 1280×720px (HD) |
| - Content Type | Specifications |
|---|---|
|
Maximum file size: 5GB, Maximum duration: 15 minutes, Recommended resolution: 1920×1080px (Full HD) |
Best Practices for File Size Optimization
- Use appropriate compression: Balance quality and file size with proper compression settings.
- Choose the right codec: H.264 is widely supported and efficient for most platforms.
- Optimize bitrate: Use variable bitrate (VBR) encoding when possible.
- Consider audio compression: Use AAC audio at appropriate bitrates (128-256 kbps).
- Resize appropriately: Don't upload at higher resolutions than needed.
Resolution Considerations
- Higher isn't always better: Match your resolution to the platform's specifications.
- Future-proofing: Consider shooting in 4K even if delivering in lower resolutions.
- Downscaling: It's better to downscale from a higher resolution than to upscale from a lower one.
- Mobile viewing: Most social media content is viewed on mobile devices, so test how your content looks on smaller screens.